by Nathan Coumbe

Profit vs. service

You have a really good idea, an idea that people will love, that will make a difference, that will make things better. In fact, the little voice in your head continues to tell you, “This might work.” But you continue to hesitate; you still haven’t shipped. Why not?

Money.

It always come back to money…but I don’t mean money in the way you’re thinking.

You might be a freelancer, a musician, a writer, or a budding entrepreneur: you want to improve the world, and you need to eat. Essentially, you are wrestling with two competing ideas: “Will this make me money?” vs. “Will this help people?”

If you live and work by the former question, you will make very little progress. There is no way for you to know if your endeavor will generate revenue, which means you will probably wait until you are sure it will work before you act. But if you can’t be sure (and you can’t), you won’t act.

Around and around it goes.

If you are searching for “yes” to the money question, you will feel fear every time you create a new video or go to click on the checkout button of a webhosting platform. You’ll be terrified every time you pick up the phone to make a sales call or approach a new customer in a store.

If you are worried about the profit, you revert to a scarcity mindset:

“I don’t know that this article will make money, so I probably shouldn’t post it.”

“Someone else is already doing something similar; I won’t be different enough to standout and earn an income.”

“What if I spent a little money to make this happen, but I never earn it back? I’ll have wasted it!”

Is that true? What if you didn’t make any money back, but you helped someone by spending it? You gave a gift; it was charity.

You do need to eat, which might mean you need a job while you seek to serve other people. If you work to answer the question, “Will this help people?” you will find that your ideas come naturally. They will be much easier to send out into the world: you won’t hesitate, because there is much less riding on the outcome.

In fact, the outcome is practically harmless. You either end up right where you started, or you make change happen. If you only help one person, then the answer to the question is a resounding “YES!”

I think the secret is faith and the right mindset. The right mindset is seeking to help people because you want to help them, not because you want to profit from them. Ironically, if you help enough people, you will be much closer to turning a profit than the fool who is focused on it.

Seth Godin says it all the time: “Ideas that spread, win.” They do. Helping others spreads, which means it wins. If you help people, they will know who you are. If they know who you are, they will come to you for more help. They will probably tell their friends about you as well. Soon you have an audience, people who trust you because you sought to help them, not profit from them. When people trust you, you win.

Live a life of abundance and give, give, give. Have faith that if you help enough people, the money will come.

And if it never does?

Well…you still helped a lot of people.

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by Nathan Coumbe

This one is just for me

(These are simply thoughts I needed to work out yesterday. Feel free to skip today’s post, as it is rather selfish. However, if you, for whatever reason, read all the way through this post, think about where all the signs in your life are pointing; ask yourself why you are hesitating going down the road.)

What do you do when all the signs are telling you to go a certain way? Why don’t you just go?

All the aptitude tests, interest assessments, and personal inventories tell you to go do this one thing, but still you hesitate.

Is it because you don’t know the next step to take? No, because you know the next step – get a graduate degree.

Is it because you don’t know the field in which to get the degree? Maybe…you do have trouble choosing between your varied interests.

Is it because of what you read and hear? Perhaps so.

“Professors don’t make a lot of money.”

“Most professors are adjuct, so they have work at multiple schools without receiving benefits from any of them.”

“Colleges are slowly dying – it’s hard to get a job at one, and it isn’t the most secure form of employment anymore. The cost of college is keeping people away, and the student loan crisis is going to cause all of them to fail.”

“You may be teaching in a field you love, but the students might not care about the material.”

“Half of the Ph.Ds out there are working in fields unrelated to their studies.”

Or perhaps it’s internal. Students are borrowing small fortunes without thinking to study things (or party but still somehow get the grade) that won’t guarantee them a stable job and a livable wage. That is something in which I cannot, in good conscience, involve myself.

Is it because you might have to stop working, taking a severe pay cut in order to attend?

Are you afraid you’ll fail? Perhaps you are worried you might get the degree, but you won’t be good enough/smart enough/talented enough/hard-working enough to be the best, which means you might not be sought out by the people who need the expertise you went to obtain.

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by Nathan Coumbe

Averaging out

It is amazing that our workplaces push so hard to average out employees in a culture that places so much emphasis on sports.

“How could you have a soccer team if all were goalkeepers?”

–Desmond Tutu

On a football team, players have specific roles assigned based on their talents and, many times, physical traits. Quarterbacks don’t fill in for linebackers and vice versa.

The only way for businesses to thrive is to focus on and develop the strengths and differences of their teams; averaging them out into mindless automatons squashes creativity, collaboration, and synergy. Different strength areas in an individual combined with the complimentary strengths of others make an effective team.

If there are genuine weaknesses inhibiting an employee from performing, it must be addressed. However, to focus exclusively on weaknesses, rather than the uniqueness of the individual, makes little sense. Even as children we were taught not to attempt to fit round pegs in square holes. The shapess are different, and they are ideally suited certain places.

The same is true in work: find the right person with the right talents that multiplies the performance of a role and team.

Making everyone a linebacker makes for a losing team.

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by Nathan Coumbe

Empathy

“Until thy feet have trod the Road

Advise not wayside folk.”

–Rudyard Kipling

What is Kipling’s meaning? Should we not correct others when they do wrong, unless we ourselves have done the same wrong? I don’t think so.

I think Kipling is speaking of empathy, the skill of attempting to feel what someone else is feeling, of putting oneself in the shoes of another.

Most people react when they see someone acting in a way with which they disagree or do not understand. We see a parent fail to harshly correct a child for misbehaving, so we assume the parent is inept or irresponsible. A person resorts to drinking as a coping mechanism, so we call them a wastrel, a drunk, or a fool.

But what if you put yourself in place of the parent, or even the child? As the child, how would you prefer to be corrected? With harsh words and physical punishment, or through a one-on-one conversation used as a teaching moment? Would this not grow trust and improve the relationship? Perhaps the parent had a painful childhood she does not wish to repeat with her own offspring, so she chooses to react with restraint.

Look at the alcoholic, a type of person with which I have had more experience than I wish to remember. Perhaps he grew up in a violently abusive or neglectful household; perhaps he saw friends and innocents killed in a horrifying warzone. Yes, alcohol will not heal his wounds,nor is it a healthy way to cope. However, to judge and condemn without the same experiences of that person, or at least without empathizing with him, is an ineffective way to interact with the person. Empathy and understanding would go much further towards helping him to recover were he willing.

This is not to say that you should not try to help others find the right path, but how it is done can make all the difference.

Moreover, until you have put yourself in the place of another, how can you be sure that the other person is wayside and not yourself? Were you to empathize with them, you might come to find that your paradigm, your view of the world, is incomplete or inaccurate. We would all like to believe that we are objective and rational, but more often than not we fail at both.

Choose empathy before all else. You might then be in a position to influence others in positive ways. And if not, you have still become a better human for the attempt.

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by Nathan Coumbe

Wisdom and Mission

Life is like a tuning fork: when struck, the tuning fork resonates a true pitch, one that doesn’t alter as long as it rings. Each of us is like a musician in an orchestra: we must strive to tune ourselves to that tuning fork, the true pitch ringing in our lives.

How much effort do we expend trying to create our lives, our careers, our families, based on how others have succeeded? We strive to emulate other families – keeing up with the Joneses next door. We constantly research which careers pay the most or have the most advancement potential, hoping that the next job is the right fit.

It doesn’t work.

Each of us has unique characteristics and traits we were either born with or developed over time. Would not we be better served in trying to find things in the world that matched us, rather than attempting to mold ourselves into something “out there” in the world?

It would be like a musician seeing a tuning fork then creating his own, hoping that it was the right pitch but with no knowledge of the subject (himself). Were he to use it to tune his instrument, he would find that the pitch isn’t correct.

Your mission in life isn’t something you create; neither is wisdom. Victor Frankl said that we detect rather than invent our missions in life. It’s already there: you must simply align yourself with it, not strive to create it.

Wisdom isn’t created – you cannot make yourself wise. You must seek it out, finding it in others who have come before you, in scripture or great writing, and in your own experience of the world.

“Everyone has his own specific vocation or mission in life….Therein he cannot be replaced, nor can his life be repeated. Thus, everyone’s task is as unique as is his specific opportunity to implement it.” – Victor Frankl

Seek your mission; seek wisdom.

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by Nathan Coumbe

Courage

What is courage? It is the same thing as bravery?

Courage might be doing something even when you are terrified.

It might also be one’s readiness for action when a situation demands it.

Either way, courage is a choice. It is the act of deciding to act when the need arises.

Be courageous. Choose to act.

by Nathan Coumbe

2020 vision is great. 2040 vision might be better.

(I had to jump on the bandwagon and write one of these “20/20 vision” posts; I hope you will forgive me.)

I once had 20/20 vision in both eyes; a degenerative disorder in my right eye quickly reduced my vision to around 20/80. With glasses, I am able to see at approximately 20/40.

Speaking metaphorically, my 20/40 vision will probably serve me better than 20/20 ever would. Here’s why:

I could make all sorts of plans for 2020, and if I achieved them, you might consider me quite successful. But how would we truly know?

If I only look to the end of 2020, all that I accomplish this year might take me in the wrong direction. Only by looking further out, to 2040 and beyond, can I truly know if what I accomplish this year will matter long-term.

I have to determine what I want said about me on my 50th birthday, not my 30th. What will be important to me in 20 years? What are my principles and values I wish to live by? What is my mission? What achievements and contributions do I wish to have and make? If I die at 50, what do I want said about me at my funeral?

Having that 2020 vision is great; we should all strive to accomplish extraordinary things this year. Just make sure that you look out far enough, so that what you accomplish this year has meaning in 2040 and beyond.

Happy New Year, all.

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by Nathan Coumbe

Be bad in public

Yesterday’s post talked about perfection getting in the way of your art. Today, I wanted to give a special thanks to John Cochran, Joey Panella, and Rebecca Smith for letting me get out of my own way.

When I was in my early twenties, I majored in Jazz Studies at the University of Southern Mississippi. My weapon of choice was the drum set, and I was pretty average.

I was learning from books, playing in jazz band rehearsals 3 days per week, and shedding in the practice room. Still, I was not great.

I wasn’t great because I had almost no experience.

For whatever reason, John, a guitarist, came to me and asked if I would be willing to play drums with him and the others in a weekly gig at a pub in Hattiesburg. I accepted.

It was not until I started playing 3 hours a day – not very well – every single Tuesday from 10pm-1am, in front of a live audience, that my skills as a musician truly started to develop. That was the experience I needed to truly begin developing as a musician. It was at that point that I began learning on what I needed to focus and develop, so that I would improve. And improve I did.

I say all of that to encourage you to do a few things:

  1. Be brave enough to practice, and suck, in public.
  2. Find a mentor or sponsor that will allow you to suck in public.
  3. Show up day after day whether you suck or not.

I’m not encouraging you to be bad at something for which you’ll never put in the effort to become excellent. I’m saying that you’ll have to be bad at something you want to do before you become good; it helps if you do it in public, and it really helps if someone supports you while you do it in public.

It’s the only way you will start learning what you need to learn.

Thanks John, Joey, and Rebecca.

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by Nathan Coumbe

Perfection is the problem

If you are an artist – a person who seeks to create beneficial change in the world – you are probably a perfectionist.

This is why you never hit “publish” on your blog, why you don’t post your photos on Instagram, or why your songs aren’t on YouTube and SoundCloud. It isn’t because the work you did is bad: it’s because you think if you do just a little bit more to it, it will be perfect.

You’ll never get there.

“An artist’s job is not to be perfect, but to [always] be creating.” – Jeff Goins

The more you create, the more practice you get. You’ll hit that 10,000 hour mark we’ve all heard about. The more practice you get, the better your work will be.

Create something today.

Ship it – today.

Repeat tomorrow.

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by Nathan Coumbe

What would it take to replace you?

Think about your work and personal life for a moment.

What qualities and skills would your employer look for in a new hire were she attempting to replace you?

Be that person now.

What would your spouse, significant other, or children look for in a partner or role model if you weren’t around?

Be that person now.

Start.

Be the person others in your life want and need; you will become nearly impossible to replace.

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