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Posts by Nathan Coumbe

My mission is to learn, inform, inspire, and improve. I am a passionate teacher, an avid writer, a leader of people, and a strategic thinker. Wherever I am, whatever the work I am called to do, my goal is the same: make my little corner of the world better for everyone in it. To do this, I ask better questions and solve more interesting problems for those I serve. Think deeply. Think often. Keep exploring. Always be curious.

Finding ideal work

“For 95% of people out there, finding something they pretty much like to do most of the time would be a 100% improvement. Shoot for that, and from there, fine-tune toward the ideal.”

–Peter Bowerman, The Well-Fed Writer

Each of us wants to find that dream job that hits every single point on our “ideal career cheat sheet.” So we read, listen, take tests, research, and obsess over and over again without actually ever stepping foot into a field or career to test it out for ourselves, especially if that career is freelancing, entrepreneurship, or any sort of work where you are your own boss.

Start with what you want

I’m learning each day what I want more than anything else is freedom and a better, more balanced lifestyle over some ideal dream job I can’t seem to figure out. That is why I’m exploring this freelance writing field. I’m a good writer (good enough), and I enjoy it well enough, and it would give me time and money to explore the other things I love in life–something my current situation doesn’t allow. I can’t say that I absolutely love every second of writing, every article I write, or every item I write about, but what I do love is the freedom.

My mentor, Dan Miller, has a saying: “passion is more developed than discovered.” Try something out and see if a passion for it, or some aspect of it, develops rather than waiting around for some ideal career to magically drop into your lap.

It’s a quest

I’m not saying “what the hell–just pick something,” but perhaps I am saying “MERELY pick something.” Take something you think you might enjoy well enough, try it out, and see if it gets you closer to your ideal situation. You won’t know until you actually experience it. Then it becomes a step on the ladder to your ideal “dream career.” It’s a process of discovery and exploration.

I don’t think this quest for dream work is a true-false test, and neither is life. Everything we do is more of an open-ended essay question you get to write yourself.

The trick is to start writing.

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Note: every now and then, I use affiliate links in my posts which gives me a small commission on anything purchased. This does not cost you a thing, but it does allow you to contribute and support the blog.

Why are you REALLY doing that?

Years ago, the Toyota Motor Company created a system called “The 5 Whys.” It is a problem-solving technique that helps drill down to the root cause of an issue–in their case, manufacturing problems.

It’s also an excellent personal technique to help you figure out why you are doing, or attempting to do, just about anything.

Why do you want to lost weight? This is now an almost universal goal. If your answer is to look good at the beach or to feel better, you’re probably going to start binging the first time you see a pack of Oreos at the supermarket.

Why? The motivation from those bland, generic reasons are extrinsic (outside of yourself and your reasons for being) and, well…bland and generic. They have no real meaning to you. So try the “5 Whys.”

Why do you want to lose weight?

“So I’ll be strong and fit.”

Why does that matter?

“When I am strong and fit, I’ll be able to accomplish more with my body.”

Okay, and?

“When I can do more, I won’t tire out and break down like I currently am on a regular basis.”

Okay, why does that matter?

“When I am more resilient, I’ll be able to serve others better and longer: I will be able to go up and down stairs without passing out, or help my friend declutter her garage without hurting myself.”

And why is that important?

“Because I feel like service to others is one of the main reasons I’m here…”

Wow! Just like that you now have a deep, intrinsic purpose for losing weight and getting strong. You don’t only want to look good at the beach: you want to serve others at a higher capacity because it’s one of your values.

Now, when you see those Oreos or feel like skipping your daily movement session, you’ll remember that you are striving to serve others.

Your motivation doesn’t have to be service to others, of course. This is highly personal to each of us.

Think of a goal you want to achieve in some area of your life: physical, financial, family, career, personal development, social, or spiritual. When you have a goal, start asking why it matters. Drill down until you either determine that the thing you want is hollow and meaningless or you find the real motivation to accomplish it.

Find the real reasons for what you want in life. You might surprise yourself.

*Note: I first learned about this while being coached by the folks over at Precision Nutrition. I want to thank them for giving me something I can now spread to others.

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Change is a skill

That book you read, the TED talk you listened to, or that seminar you attended–it’s only half of the equation. The materials you absorb will not, in themselves, change you for the better (if that is what you seek).

Change is a skill, which means it is something that must be practiced consistently until whatever you seek to change becomes a habit.

The materials available to you are great: in my opinion, they are vital to get you out of whatever rut you currently find yourself. We all need another voice, a voice we trust, reminding us of what better is.

But it’s up to you to change. It requires taking action.

What will you do to change today?

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Callous and indifferent

“A society that is callous and indifferent to the weak and the vulnerable destroys itself. A society that betrays its elders—even if those elders have been indifferent and callous themselves—betrays itself.”

–Ryan Holiday

Selfishness wins the day for the individual in the short run; it always comes back to haunt the individual in the long run.

Think of others, not yourself, your desires, or your wants, especially in times of danger or crisis.

The beaches can wait; you can cut your own hair; you can socialize with your church members online during the service.

It’s not about you.

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Are you as effective as you could be?

Here’s a story:

A man is walking through the woods alone when he comes upon a lumberjack hard at work. The lumberjack is sawing with all his might through a very large tree, and the man can tell this worker is exhausted.

“How long have you been at this one tree?” the man asks.

The lumberjack replies, “About 4 hours now, and I’m exhausted.”

The man watches for a few more moments and realizes the saw has become rather dull from overuse.

“Why don’t you stop to sharpen your saw?” the man suggests to the lumberjack. “You will probably finish in half the time it is taking you.”

“I can’t stop,” replies the lumberjack. “I’m too busy sawing.”

This story is where Dr. Stephen R. Covey got the name of his seventh habit “Sharpen the Saw®” in his monumental work, The 7 Habits of Highly Effective People.

In essence, most of us feel we are too busy to stop working long enough to revitalize ourselves in ways that would make us even more productive when we returned to work. We think the only solution to more results is more work. This, of course, leads to exhaustion, stagnation, and burn-out.

“The human organism needs an ample supply of good building material to repair the effects of daily wear and tear.”

–Indra Devi

What are you doing each day to supply that good building material you need? There are four dimensions to life–physical, mental, social/emotional, and spiritual–and each ones needs its own raw materials.

For the body: eat right and be active! This does not mean strict diets or multi-hour workouts 7 days a week. It means sensible eating and regular, quality movement throughout the day. I personally recommend Precision Nutrition for their quality (and free) resources, as well as their more expensive coaching options. Here is an article they released today on the benefits of small amounts of movement throughout the day rather than big workouts and nothing else each day.

For the mind: read. This is the simplest, smallest thing you can do each day to rejuvenate your mind and unleash your creativity. If you read only 10 minutes a day at an average speed, you will read approximately one book each month. 12 books a year will change who you are as a person. Start with this reading list here.

For the heart (social/emotional): read The 7 Habits of Highly Effective People. No other book will help you improve your relationships with others and develop the self-awareness needed to effectively conduct yourself in the world than this one.

For the soul: you don’t have to be religious or pick up a copy of religious text to rejuvenate your spirit, but you must invest in your soul somehow. Read inspirational literature or biographies by great thinkers and leaders who inspire you. Go for a walk outside (social distancing, of course) without music or podcasts or social media, and listen to the sounds around you. Let your mind wander when you do it.

Give yourself the right stuff today to keep your saw sharp.

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*Note: I do occasionally use affiliate links on this blog, which results in a small commission for me if you purchase something. However, I only recommend products in which I truly believe.

Encourage ignorance (and overcome it)

When you are serving other people (i.e., working), there will be times when you don’t have the answer to the problem in front of you.

Perhaps you work in customer service, a retail store, or banking. Someone is going to ask you a question for which you do not have an answer. What do you do?

If you went to a typical school or were processed through typical corporate training, you might have a few possible answers immediately:

  1. Tell the customer you don’t know, you’re sorry, and you can’t help them.
  2. Immediately go to your boss and ask her to give you the answer or take over the situation entirely (unless your boss is a crazy control freak and wants her finger on the pulse of every step you take, she won’t appreciate this).
  3. Try to figure it out yourself by moving through all the formulas, procedures, and company policies with which you were conditioned (definitely not the worst option, but it’s limited in its effectiveness).

Do you see a better option?

The better option

You are surrounded by people that know more than you, have more experience than you, and do the same type of work as you, either in person or resources on the internet. Ask them for help, but take it one step further.

Learn alongside the person you are trying to help. It’s easy and has two benefits: 1) the person in need gets the help he or she requires, and 2) you learn something new that will be in your toolbelt for next time.

Here’s your answer when you don’t know:

“I don’t know the solution to this problem, but I guarantee we can find one. Let’s find out what it is together!

The flaw in our system

Most of our education and training conditions us to work by ourselves, independently from everyone else, under an authority figure who has all the answers.

“Only raise your hand if you know the answer” becomes “never acknowledge ignorance in front of customers!” That will only discredit you. They will lose faith in you. You will be humiliated.

Actually, no – by being humble enough to admit your ignorance, they will respect you for not lying to them, not giving them bad information that will fail or hurt them in practice, and not wasting their time.

The real world is full of collaboration, synergy, and needs us to use all available resources to find the answers. The real world is an open-book group test.

It is not full of, nor should we encourage, independent work with no outside help, an authority figure with all the answers, or a lack of information that you are not allowed to remedy by looking up the answer.

If the real world isn’t like that, why are we training people to operate that way?

Be bold, be brave, and admit your ignorance. Then go find the answer using every person and resource at your disposal.

“I don’t know – let’s find out together.”

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Service to others, no matter the times.

Regardless of quarantines, social distancing, and other methods of protecting ourselves physically, we can still find ways to serve others.

Many of us will be mowing our lawns today. How difficult would it be to push the lawnmower over one yard and take care of your neighbor’s?

Perhaps you still have a job, but a friend of yours does not. Order groceries and have them delivered to her door (it’s even more fun if you keep it anonymous).

Cook a casserole for your mother, wrap it up, and leave it on the front porch.

Keep yourself and others safe, but still find ways to contribute to others.

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Praise the good. Ignore the rest.

If you want to create lasting influence with others, or change for the better, there is really only one way to do it:

Praise the good.

“So long as a person did anything good, he would praise him and use him for the service in which he excelled, but to his other conduct he paid no attention…”

–Cassius Dio writing about Roman Emperor Marcus Aurelius

When Emperor Marcus Aurelius wanted to influence other people, to reinforce the behaviors and actions he wanted to see, he would praise the person who did the good deed. This is actually quite Pavlovian in its execution.

Conditioning good behavior

Remember Pavlov from your introductory psychology class? Pavlov would ring a bell before he gave his dogs food; the food caused the dogs to salivate. Eventually the dogs associated the ringing bell with food and would salivate when the bell rang, even when Pavlov did not give them food.

Marcus essentially did the same thing with those in his service: whenever they did something of which he approved, he praised it. This constant reinforcement of the good conditioned his people to do more good work in the future. But there is a second part to Dio’s observation above…

Pay no attention to the rest

Not only did Marcus praise the good, he ignored the behavior and actions he didn’t want to continue. Why did he do this?

There is a wonderful little book who’s first chapter discusses this at length:

“Don’t criticize, condemn, or complain.”

–Dale Carnegie, How to Win Friends and Influence People

How often have you had a positive outcome after you criticized someone for doing something? I would hazard a guess at 10%.

When you criticize someone, they get angry, defensive, and emotionally illogical. He or she will justify the action rather than accept that it was wrong. It’s a natural human response. We don’t like to be wrong, and we definitely don’t like other people pointing out our poor behavior.

Therefore, the only way to get the results you want from other people is to praise them when you seeing them do the good deeds you want done. Criticizing the bad doesn’t work: it only causes resentment.

“We are not dealing with creatures of logic. We are dealing with creatures of emotion, creatures brisling with prejudices and motivated by pride and vanity.”

–Dale Carnegie, How to Win Friends and Influence People

(Of course, there are some behaviors that are dangerous, illegal, immoral, or that might harm others; these behaviors must be stopped immediately. Those sorts of behaviors are not the topic of discussion here.)

Be a model

How do let others know what good actions or behaviors are? You must be a model. Do the things you want others to do; be the kind of person you want others to be.

Seth Godin likes to say, “people like us do things like this.” Invite people to be “people like us,” whoever you think “people like us” should be. Then, do the things you want others to do, and when they follow, praise them for it!

Model good behavior. Praise others when they perform good work. Ignore the rest.

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6 reasons why you should and should not go back to school

I wrote recently about why taking action is more important to your work and career goals than going back to school for more degrees. Today I’m going to give you 6 reasons why you should and should not go back to school.

Why Not?

  1. DON’T go back to school if you cannot afford it. No education, not even a medical or law degree is worth massive amounts of debt. You won’t make as much money as you think you will, and you may not even get the degree. Don’t go to school if you can’t afford it.
  2. DON’T go back to school if you don’t have a plan for what you want to try to do. No plan is full-proof anyway–you may change your mind halfway through and decide the field is not for you. Also, you may be able to get the knowledge and education you need without spending a fortune on a degree (which may be irrelevant by the time you finish).
  3. DON’T go back to school because you think the degree will get a job for you. It will not: your skills, abilities, projects, portfolio of work, and ability to sell yourself are the only things that will do that.

Why You Should

  1. DO go back to school if the field you’re entering is highly specialized and requires certain education or certifications, e.g., medicine, law, engineering, public school teaching or administration, etc. This also applies to those of you who wish to become higher education professors.
    • Keep in mind that the opportunities in higher education are limited. You will most likely spend years as an adjunct, competing with hundreds of other candidates who have the same credentials and publications as you, and there is no guarantee that college will be as it was when this pandemic is all said and done. Check out this video by Adam Grant on graduate education.
  2. DO go back to school because you love education and simply want to further develop yourself with an advanced degree (but only if you can pay for it. DO NOT GO INTO DEBT FOR EDUCATION).
  3. DO go to school if it is the only way to obtain the knowledge you seek. It is highly unlikely this reason is valid: with all the options available to you online, it’s easy to get an unoffical master’s degree in just about any field imaginable. It’s also easy and free to take real college classes online from Ivy League universities and other top institutions all over the country. (Click here if you want tips on how to get a useful education for almost no money. Dan Miller has another great article on the subject here.)

Learning is important. Well-educated individuals are in demand and in short supply in every industry in the United States and abroad. But well-educated does not mean letters behind your name or fancy degrees from famous colleges.

Well-educated means you have the real and practical knowledge, skills, abilities, and most importantly, the will and the desire to take initiative and execute on the work put in front of you.

You don’t have to go back to school, but you do have to continue your education.

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You probably don’t need more schooling. You DO need to take action.

You are stressed, frustrated, angry, bored, or perhaps feeling underutilized. Your job isn’t satisfying, you’re treated poorly, or maybe you’ve lost your job during this crisis.

A common solution to these problems seems to be more education: another degree in a different field, a higher-level degree like a master’s or doctorate, or some other very expensive piece of paper. But is more education going to get you that dream job? Probably not.

Going back to school might actually be a way to hide: you don’t know what you want to do so you hide from making a decision by doing the socially acceptable move of going back to school. You are looking only at job postings online that ask for master’s degrees and Ph.Ds (when in reality you don’t need either in truth–they are simply trying to weed out applicants so the don’t have to look at as many resumes).

Action, not education, is the key to better work

What you really need to do is take action! Start doing work that you actually care about whether or not you get paid for it.

Do you want to move into marketing? Raise $50,000 for your favorite charity, the local zoo, or a museum you love. Run social media for some small businesses and restaurants in your area. This is how you create a portfolio of work that proves you can do the work that someone who is looking for a marketer needs.

Do you want to start counseling people on how to better communicate with their spouses, coworkers or bosses? Read books, attend seminars, create free guides and send them out to friends and connections online. Start creating videos with tips. No one truly needs to have a Ph.D. in Psychology to help people with their personal problems.

Do you want to become a teacher? Start teaching! Read literature, history, business books, magazines, whatever material you can on whatever subject you want to teach. Be a lifelong student. Start tutoring. Private schools don’t require teaching licenses, but they do want to know that you know your subject and know how to teach.

Do you want to be a freelance writer? Start writing! Create a blog, write articles on LinkedIn, pick up a book on copywriting and start making fake promo materials for real companies you care about or fake companies you made up.

A portfolio of work is better than an expensive piece of paper

You need a portfolio, not an expensive degree, to find work you really care about. You need a body of work, examples of what you have done and can do in the future.

You need projects behind your name, not letters. Companies care less and less about degrees with each passing day–just look at Apple, Google, Amazon, or Tesla. They want to know if you can do the work and take initiative on your own. A portfolio of work and projects will show them both. You might need to learn how to code, but you can do that for $40 a month rather than $50,000 for a degree that will be outdated in 2 years.

Schooling rarely gives you what you need to thrive in a career. Actual work, practice, and personal development is the key.

Get an education that pays

If you want some ideas about how to develop yourself without spending a fortune on a soon-to-be useless degree, check out this post I created recently. Another great resource is this article here by my mentor Dan Miller.

While you’re at it, surround yourself with people who are trying to level up and find work that is meaningful, purposeful, and profitable. Check out the 48 Days Eagles group, and surround yourself with likeminded people. Click this link here and get 3 months for the price of 1!

Create a body of work you’re proud of, and you will never want for jobs or income.

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