Tag / zig ziglar

by Nathan Coumbe

The messy middle

Any worthwhile pursuit has a messy middle. In his book A Million Miles in a Thousand Years, Donald Miller talks about what it’s like to cross a stretch of water. We leave the shore and eventually arrive on the opposite side.

But in between those two points, we have “the hard work of the middle.” That’s where the journey becomes a slog, the motions seem repetitive, and the effort seems useless.

Pursuing a goal, starting a business, losing weight… All of these pursuits have that same hard work to be done in the middle.

In almost every case, we start strong and make decent, even quick, progress. But soon after we hit a point where we lose focus and motivation.

“Why am I at the gym for the third time this week? I just want to go home…”

“I really just want to pig out on pizza, beer, and ice cream. I don’t feel like cooking…”

We get frustrated, hit plateaus, and our motivation wanes.

It’s when we hit that point we have to rely on our “why”.

Our reason for pursuing whatever it is has to be strong enough to get us through the messy middle. Seth Godin calls this “the dip” in his book of the same name.

Without a strong why, without a reason to keep pushing through, we burn out and quit.

Not only does our motivation have to be strong, but we have to revisit it every day. Zig Ziglar had a saying about this rule:

“Motivation doesn’t last. Well, neither does bathing. That’s why we recommend it every day.”

First, identify a strong reason why you want to pursue something.

Then make time every day to review it. Keep your motivation front of mind.

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by Nathan Coumbe

Are You Buying What You’re Selling?

Zig Ziglar, the great motivator and sales trainer, found a mantra in the word “enthusiasm.” To him, the last four letters stood for “I am sold myself.”

Zig was a master salesman. He knew if you didn’t believe in what you were selling, that lack of enthusiasm would come across to the prospect.

But what about when you’re not selling a product? What if the thing you’re selling is yourself, and your customer is a potential employer?

This same idea holds true in the job hunt. If you’re trying to persuade an employer to hire you, you have to believe in the product. 

If you’re a freelancer trying to convince a company to use your freelance services, you’re selling a product you must believe in. 

If you’re not enthusiastic about what you have to offer, they won’t be either.

If you don’t believe in yourself, they won’t want to buy your product. And make no mistake: you are the product. 

Grow your enthusiasm. Know what you have to offer; understand what you do best; determine how you can best serve others. And believe that it will benefit another person.

Sell yourself on you.

“You can have everything in life you want, if you just help enough people get what they want.”—Zig Ziglar

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by Nathan Coumbe

What Has 2020 Shown You?

2020 sucks. That doesn’t need to be said anymore. But a post from a gentleman whom I follow on LinkedIn made me rather introspective this morning. Here was my response to his post.

2020 showed me that life was more uncertain and fragile than I’d ever realized. I lost two of my closest relatives. My family suffered unimaginable heartache.

I discovered I’d been living life out of fear, looking at everything through a lens of safety. So I started asking myself, “if I died tomorrow, would I be satisfied with what I’ve accomplished? Would I be okay with how I left things for my wife and family?”

With that mindset, I’ve approached my days differently, dancing with fear and taking action in the face of it. Making definite choices rather than hesitating or hedging my bets.

In short, I’m bolder.

As I’ve learned from Zig Ziglar, if I fail I learn. If I learn, I grow. If I grow, I succeed.

What about you? What has 2020 shown you? Comment below.

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by Nathan Coumbe

Art and plumbing are more similar than you think

Zig Ziglar relates a story in one of his talks about a man traveling through Native American tribes early in the 20th Century. What the man discovered was not a single person he encountered in those tribes stuttered. 

This phenomenon fascinated him, but he could never find a reason why. Finally, he asked one of the elders in the tribe why this was so. The elder informed the man there was no word in their native language for “stutter.” 

No label, no problem. 

In a fantastic article in The New Yorker, the author writes about the phenomenon known as “writer’s block.” What’s most interesting is this problem is not world-wide. The idea did not penetrate Europe until the 1800s, and even today, most Europeans don’t know what it is. It seems to be almost strictly an American issue. 

No label, no problem. If you don’t have a way to identify something as a problem, it can’t be a problem. 

We are all creative at something. We don’t get blocked: we get scared that what we create isn’t good enough. We feel there is some ethereal muse that must speak to us before we can make anything worthwhile. 

That’s crap.

Seth Godin has, what I believe to be, the most profound podcast episode I’ve ever listened to called “No such thing (as writer’s block).” One of my favorite sayings in the episode is this: “plumbers don’t get plumber’s block.” No plumber says he’s feeling too overwhelmed or uncreative enough to fix a pipe. They just fix the pipe. Surgeons don’t wait until they hear the muse speak to them to operate – they practice their craft every day and perform when it’s time to perform. 

Your art, whether it’s writing, music, painting, communicating, or leading people, is a craft – it’s a trade! Like blacksmithing, welding, or some other trade, it’s something that you learn, practice each day, and use to make something. 

If you’re a writer – write! Every day. Write something. Set a timer for 30 minutes and write. If you can’t think of what to write, write “I can’t think of anything to write,” over and over again until a new thought pops into your head. When that thought pops into your head, write it down too. Don’t worry about it making sense, being fantastic, or winning a literary prize. Just write. 

Insert your own art into the statement above and adapt it to your own situation. 

You aren’t blocked – you’re scared. Don’t wait for the muse. Do your work. 

It’s a trade like any other. 

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by Nathan Coumbe

Motivation, management, and bathing

“People often say that motivation doesn’t last. Well, neither does bathing, that’s why we recommend it daily.”

–Zig Ziglar

You cannot read a book one time and consider yourself done with it. You have not learned it all or digested enough of it to make any difference in your life. The same is true of motivation – one speech will change your life, but only for a day. You must revisit and remind yourself daily of the message that so inspired you. You must practice it daily. 

I’ve found the same idea to be true of working with people in any sort of leadership or supervisory position. Managing people is also like bathing: you have to do it every day. 

I found myself in previous roles aggravated by having to remind people of the same tasks, duties, and responsibilities. In my mind, if I delegated something to someone, that should have been the end of it. It should have been taken care of from that point forward. 

It rarely was. I found myself constantly having to remind teammates to do this or remember that. This frustration had nothing to do with anyone’s  incompetence or irresponsibility and everything to do with my mindset. Managing people requires setting a goal and then helping your people along the path to that goal. They will not achieve it on their own with all the competing priorities set before them during a typical workday. It must be made fresh in their minds daily. Don’t let the need to remind your people daily of what you expect from them cause irritation or frustration on your part. It’s part of the job. 

The lesson for today is to bathe every day, motivate every day, and manage every day. 

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by Nathan Coumbe

Prepare the way

I have been guilty many times in my life of sitting and waiting for things to happen for me. It is only recently, in the last couple of years, that I decided to be proactive and seek out opportunities for myself. 

How many of us have sat with the mindset of, “When [some random opportunity] happens, then I will start to learn/practice/develop [the skill needed to accomplish said opportunity]?” I will bravely raise my hand. Great opportunity may come to those who wait, but I think we’d all be better off if we started preparing for things while we wait. 

“Success occurs when opportunity meets preparation.”

– Zig Ziglar, See You at the Top

We cannot sit on the couch, twiddling our thumbs, waiting for the phone to ring with that new job offer. No one is thinking to themselves that they should call you with a gig or a show unless you have proven yourself by developing a following, building relationships, developing your skills, and making a ruckus in the world already. This idea is very similar to my previous blog post “Take your eye off the prize” in that sometimes you just have to work, learn, create, and do without thought of reward, without letting the notion of “What’s in it for me?” hold you back.

Be persistent, find out what you need to learn and do to get where you want to be, and start doing it. The opportunities will come, but you have to be prepared when they arrive. If you get an offer for the NBA, and you’ve been sitting naked on a bean bag chair eating Cheetos for 3 months, you aren’t prepared and will therefore fail in your opportunity.

If you want a job in marketing, you are going to have to learn it on your own time and start doing marketing, maybe for a friend while you hold down another job to pay the bills. If you want to make a living as an artist or a graphic designer, you are going to have to start doing work and putting it out into the world whether or not you get paid for it. People have to see you and know you before they will want you. You will have to sell yourself as an expert in what you do and that means you have to do the work, build a following, make noise in your little area of the world.

You are going to fail, probably more than once. That’s fine, just start another project, call another business, reach out to another person who might need your expertise. Just keep working.

“When you work and develop your skills and talents, your day will come…[and] if your day never came, you would still be the big winner. Inside you will be the knowledge that you’re doing your best with what you have.”

– Zig Ziglar, See You at the Top

I’m going to keep preparing myself so that I am ready when opportunity comes knocking. What about you?