The MLB is investing in the Athletes Unlimited Softball League, a long-overdue organization for the United States’ outstanding softball players.
I’m sharing this article here, not because the MLB is investing in it, but for a different reason entirely.
As I read this, all I could think was, “A group of impresarios made this happen.”
Impresario: someone who organizes something, who brings the right people together to connect and make things happen that need to happen.
A group of people (mostly strong, driven women) said, “Why isn’t there a professional softball league? Why aren’t softball players making a career of this after dominating in college like all the men in MLB get to do?”
So what did they do? They made it happen themselves. Eventually, other groups, such as ESPN and MLB, took notice and decided to invest. But that isn’t the impressive part.
What’s impressive is that a small group of people decided that something that didn’t exist should exist. And they made it happen, without permission, by bringing the best and the brightest softballers together to build something great.
This is the work of an impresario.
This is leadership.





