Zig Ziglar (a native of my very own Mississippi) is practically the grandfather of all motivational speakers. 

He spent years of his life giving incredible speeches on stage. But he also recorded dozens of audio programs to help people change their mindsets and learn his signature theme:

“You can have everything in life you want if you just help enough other people get what they want.”

Seth Godin used Zig Ziglar as a mentor when he started off as a book packager in the 1980s. He had multiple Zig Ziglar audio programs that he listened to on repeat for 3+ hours a day. And it helped him overcome 900 rejections in a row!

Seth is a huge advocate for listening to the same people over and over again as often as you can.

But it’s not necessarily because “positive thinking” can help you get everything you want in life.

Instead, it’s to help you rewire your self-talk so you can…

• Be more effective in your daily life, 
• Overcome obstacles and setbacks
• Be positive when the bad stuff inevitably happens

His advice: find someone who speaks to you in the right way and listen to their messages over and over again… Until you come to believe it yourself. 

Seth Godin is MY Zig Ziglar. 

• I’ve listened to all of his podcast episodes (200+) at least twice, if not more
• I’ve watched all his TED talks multiple times 
• I’ve tried to find every podcast he’s ever been a guest on
• AND I own just about every one of his books

I wonder: who’s your Zig Ziglar?

Who is someone whose message resonated so much with you that you can’t get enough of them? 

If you’ve found someone like that—in a podcast, audiobook, TED talk, or YouTube channel—I urge you to put them on repeat and rewire your self-talk. 

And if you haven’t, find someone who could do that for you… Seth Godin. Zig Ziglar. Buddha. Tony Robbins. Robert Kiyosaki. Jesus.

The “who” doesn’t matter all that much.

Just find someone and adopt them as a mentor from afar.