You’ve probably looked at someone who was in great shape and thought to yourself, “Man, I wish I could be like him.” 

Maybe this thought crossed your mind soon after: “If I really enjoyed hours at the gym and grilled chicken and broccoli every night for dinner, I’d be fit too.”

Here’s the thing – fit people don’t necessarily enjoy spending 3-4 hours a week at the gym or eating simple, similar meals over and over again. It’s not a matter of enjoyment. 

What they do is subordinate their cravings, emotions, and desires to a higher value system they establish for themselves. 

People who are successful at anything do the same thing. Albert E. Gray said it best when he wrote:

“The successful person has the habit of doing the things failures don’t like to do. They don’t like doing them either necessarily. But their disliking is subordinated to the strength of their purpose.”

–Albert E. Gray

“Whoever said this was going to be easy?”

One of the most important lessons I learned from Dr. John Berardi of Precision Nutrition is that when making change for your health and fitness goals, you are going to be tired; you are going to be hungry sometimes; you are going to be in a crabby mood and not want to do what is good for you. His response: “whoever said this was going to be easy?”

Successful people, whether they are successful in health or fitness, or successful in their families and careers, are just like you and me. They have the same cravings, the same desire to say “screw it all” or “I don’t want to do that” or “I’m scared I might fail/they might laugh at me/they might say no.” The only difference is they make the choice to act anyway. 

They are able to do this because they want something more than the resistance is telling them they want in this very moment. They begin with the end in mind and act proactively, rather than living in and for the moment, reacting to whatever whim, craving, or feeling comes their way during any given moment. 

This way of living–of choosing to do things that failures don’t want to do–can all be traced back to fundamental principles of effective living. They are embodied clearly and coherently in The 7 Habits of Highly Effective People by Stephen R. Covey. Successful people subordinate their fears and momentary desires to values, principles, and a desired end-goal. They “begin with the end in mind” as Dr. Covey writes in the chapter about Habit 2. 

They don’t WANT to do it either.

A successful sales person probably doesn’t want to make another cold call and face the very real possibility of rejection. But she does it anyway because the end she has in mind might be a full sales pipeline, a good income to support her family, or the growth of her business (perhaps all three and more). She’s just as scared as anyone else; she still feels the butterflies in her stomach when she dials the number; but she chooses to act rather than react to the feelings of the moment. 

You are a successful person already because you have the ability to do this with every task, project, and goal in your life. Realize that it’s all a matter of choice based on the end-result you desire. Envision the end you want to achieve, hold it in your mind in the moment of choice, and make decisions based on which outcomes get you closer to the end you want.

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