Make a huge difference with one small behavior change

In his second great book, The 8th Habit: From Effectiveness to Greatness, relates the story of Muhammad Yunus, an economics professor who founded the Grameen Bank – an institution that makes microloans to the impoverished citizens of Bangledesh. His story deserves to be quoted at length, but I will not do that here. What follows is a summary.

Muhmmad Yunus Saw a Need

Muhammad Yunus earned a Ph.D. and began teaching economics at a university in Bangladesh. While he was inside lecturing on macroeconomic principles, the citizens of Bangladesh were struggling to survive in a life of abject poverty.

One day when Dr. Yunus walked out of class, he passed a woman making beautiful, handmade bamboo chairs. Upon further discussion, he determined the woman was making two pennies per day.

Why? Because she was in a terrible arrangement with her supplier who only allowed her to sell the chairs back to him. Dr. Yunus then discovered that the woman only needed $0.20-0.25 cents to buy the materials herself, then she would no longer be in bonded labor to the supplier.

He discovered that other citizens were struggling in much the same way. His assistant went around asking how much money different people in his neighborhood needed to make a living: he reported back that all together they needed $27.

TWENTY-SEVEN DOLLARS! Dr. Yunus took that money out of his wallet, gave it to his assistant, and told him to tell those who were receiving the money simply to pay him back whenever they could (which they all did, eagerly and quickly).

Dr. Yunus Met a Need

There is much more to the story than that, including a long battle with banks in the area who did not believe anyone would pay back the money that was loaned to them (which they did). Dr. Yunus discovered, simply by opening his eyes and talking to people around him, that while he might not be changing the world with a $27 loan, he was changing someone’s world.

Dr. Yunus went on to create and found his own financial institution, Grameen Bank, which specializes in making small loans to people all over Bangladesh so they can create businesses, making a living, and pull themselves out of poverty. To this day it has loaned billions of dollars in microcredit to hundreds of millions of citizens, and it changed their lives.

Why am I telling you this story?

What You Need to Do

Change how you move through the world. Today, and each day for the rest of your life, when you drive around town, walk outside, or even scroll through social media, pay attention to the people.

What are they doing? What are they posting on social media? Can you identify a need in what they are saying? Are they struggling to accomplish a task or project?

Are they asking a question to which you know the answer or have a solution?

Assume, as Dr. Yunus says, “a worm’s-eye view” of the world. Don’t look for huge problems to solve: look for small, everyday problems. Find someone in need, ask yourself if you have the will and the skill to meet that need, and then do something about it. Show up, solve a problem, and keep doing that over and over again.

Ask yourself if you have the will and skill to meet someone’s need today.

You may not change the world, but you will change that person’s world. Do that enough times, solve enough problems for people, and you might begin to see a greater need that can be met by a business, service, or non-profit.

Find a need, meet the need, and make a difference today.

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Networking is terrible, but there is a better way.

Networking – the idea of surrounding yourself with lots of people who might be able to open doors for you and help you get jobs – is a terrible practice.

It sucks.

The premise is flawed; it goes against every notion and every principle of decency and humanity. To effectively network, it seems one must adopt the mindset of, “What can this person do for me? How can she connect me with the HR department at [insert famous company]? What resources can she offer me so that I can get better (more marketable and attractive to potential employers)?”

Take, take, take, take. It’s a very common practice in Social Networking – some will say, “Use [pick your Social Media poison] to grow as many potentially helpful connections as possible so that maybe one of them can help you get a job at a certain company.”

The selfish focus, the mindset of “me,” is horrid. What is worse: it often backfires and alienates those you are attempting to use for your own selfish gains.

You think these “connections” can’t read right through your message? You’re wrong.

A new way to network

I propose a new way to network – go on your LinkedIn profile and start going down the list of connections. For each one, ask yourself this question: “Can I make a contribution to this person today, and if so, how?”

One important note: this requires a paradigm shift – a genuine change in your way of thinking (here’s a post about paradigms). You cannot adopt this posture while thinking in the back of your mind, “How can I contribute in a way that will get me something later?” You haven’t actually changed anything about the process that way.

If you really want to test this out, find someone in your list of connections who truly cannot “do” anything for you, in the sense of making a connection, giving a recommendation, or helping you get a job. When you find this person, ask yourself what contribution you can make: maybe it’s a simple message of gratitude for something they posted; perhaps it’s asking how their business is performing during the current crisis.

It doesn’t have to be much – it only has to be genuine. Only you will know if your intentions are pure.

“Ask not what your country can do for you; ask what you can do for your country.”

–John F. Kennedy

JFK said it well, and the same message applies to networking.

Ask not what your connections can do for you; ask what you can do for your connections.

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