Is your work artistic?

Do you have to be skilled with words, a paintbrush, or a musical instrument before you can call yourself an artist?

What about our work in the business world? Can marketing, sales, or leadership be artistic endeavors? It depends on your definition of art. 

Art is the act of creation. What you create doesn’t determine whether or not you’re artistic. 

Seth Godin defines art as “creating change in another person for the better.” 

If that’s our definition of art, then marketing, sales, leadership, customer service, and every other potential job we have is artistic…

But only if we take the leap and use our work to make people better.  

You are already an artist. Focus on creating change rather than your medium.