Tag / bootstrapping

by Nathan Coumbe

Impresarios make softball happen

The MLB is investing in the Athletes Unlimited Softball League, a long-overdue organization for the United States’ outstanding softball players.

I’m sharing this article here, not because the MLB is investing in it, but for a different reason entirely.

As I read this, all I could think was, “A group of impresarios made this happen.”

Impresario: someone who organizes something, who brings the right people together to connect and make things happen that need to happen.

A group of people (mostly strong, driven women) said, “Why isn’t there a professional softball league? Why aren’t softball players making a career of this after dominating in college like all the men in MLB get to do?”

So what did they do? They made it happen themselves. Eventually, other groups, such as ESPN and MLB, took notice and decided to invest. But that isn’t the impressive part.

What’s impressive is that a small group of people decided that something that didn’t exist should exist. And they made it happen, without permission, by bringing the best and the brightest softballers together to build something great.

This is the work of an impresario.

This is leadership.

by Nathan Coumbe

Begging to pay you

Instead of relying on third-party sponsors for your work or your art, why not rely on the people who benefit from it instead?

Rather than having advertisers on your podcasts…

Or big publishers for your book…

Or a major label for your music…

…you instead did work that people loved, needed, and wanted so much that they begged you to let them pay you for it?

What would your work look like if you took that approach?

by Nathan Coumbe

What if you HAD to start your own business?

I clicked the “Random” button on Seth Godin’s blog yesterday and landed on an old post from 2002.

One passage punched me so hard in the gut that I had to share it with you today in its entirety. 

“Imagine for a second that you just lost your job. Further, imagine that the industry in which you’ve been trained and are working in has just disappeared.

What are you going to do? Are you going to go out and look for another job?

What if there were no choice… what if you had to start something? Anything. What would it be?“

Here’s the thing: your current job is crazy, risky, and unstable, probably more so than any entrepreneurial venture you might start. Why? 

Because you could be fired at any time and lose your sole source of income.

He continues:

“Is it scary? Well, just for a second, consider the alternative. You could work for Motorola or Adelphia or even AT&T, always wondering when the company was going to downsize you at the same time you were busy doing whatever the boss asked just to be sure you’d be the last to be fired…

Sounds to me like running a tiny business is totally safe in comparison.”

You don’t have to mortgage your house or get $500,000 in venture capital to start a small business… 

You can build a tiny business, one that makes a difference for a small group of customers or clients at the same time it secures your income. You don’t even have to quit your job today to get started.

So I repeat the question:

What would you start if you had to?