Category / change

by Nathan Coumbe

No one cares how the hot dog is made

When we create something in which we take great pride, we have a tendency to expound on nitty-gritty details of the work that went into it and how it works.

The people who will use or benefit from your something-or-other rarely care about the what or how: they want to know why.

Why should they use it? Why should they buy it? How does implementing it benefit them? How does it improve their lives?

No one cares how a hot dog is made as long as it is delicious and satisfies hunger.

No one cares about the hammer you built. It doesn’t matter what kind of wood the handle is made of or what sort of rare metal from Mars makes up the head. What the user/buyer/beneficiary wants to know is simple:

Will that hammer put a nail in the wall so that I can hang my picture?

Seek to understand who your widget is for and why they would want to use it: that’s the only thing that matters to the end-user.

(You probably should care how a hot dog is made, but that is a discussion for another day.)

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by Nathan Coumbe

One hundred

There is something magical about the number 100. Nothing that comes before it really has the same feeling of meaning associated with it.

Think of the first time you had $100 in your hand. Today, that really doesn’t stretch very far, but do you remember the feeling? It was powerful, a feeling of wealth, of richness, of feeling as though you could do anything and buy anything you wanted.

Or what about Napoleon’s 100 Days? He escaped from the island of Elba, rallied 1,500 men, marched on Paris, and became emperor once more. Of course, he was defeated at Waterloo and kicked out again, but he still had those hundred days.

Or maybe working out? Have you ever done 100 push-ups or pull-ups? Have you ever put 100 pounds on a bar and lifted it for the firs time?

United States has exactly 100 senators. And the other important thing to many Americans: there are 100 yards between end-zones on a football field.

100ºF is extremely hot for humans; 100ºC will boil water into vapor.

100% is total, complete, a perfect score.

Most great lists of music, actors, artists, influential people, and books are lists of 100.

There is truly something special about one hundred.

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by Nathan Coumbe

Perhaps you’re looking at the wrong map

One of my favorite teachings in Stephen R. Covey’s book The 7 Habits of Highly Effective People is the one about paradigms. To summarize, he uses maps as a metaphor for paradigms: they are representations of real places, not the places themselves.

If you are trying to navigate through Atlanta, but the map you received was misprinted with Atlanta as the name but a layout of New York, you are going to have a very difficult time getting where you want to go.

This has resonated with me for the past two days. I have been feeling restless and unsettled about where I am in certain aspects of my personal and professional life. It’s a feeling of being in the wrong place at the wrong time. I decided to take a step back and use my powers of self-awareness to look at how I was looking at these circumstances.

I won’t go into detail about all of the things I’ve examined for two days, but what I will say is that I have come to find that I was looking at my life through a certain lens. When I stepped back and looked through a different lens – when I picked up a different map – I had a sudden feeling of clarity.

Perhaps I am in the right place: where I am is allowing me to practice and make mistakes. I am learning and using skills that I have been trying to practice, and I am doing it in an environment that supports me.

My paradigm has changed from one of restlessness to one of purpose: I am here for a reason; I am doing certain things for a reason. I must live in the present for a while, so I can launch into the next phase of my life.

Take a moment today and look at your maps.

Make sure you are looking at the right one.

If not, get a new map.

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by Nathan Coumbe

Profit vs. service

You have a really good idea, an idea that people will love, that will make a difference, that will make things better. In fact, the little voice in your head continues to tell you, “This might work.” But you continue to hesitate; you still haven’t shipped. Why not?

Money.

It always come back to money…but I don’t mean money in the way you’re thinking.

You might be a freelancer, a musician, a writer, or a budding entrepreneur: you want to improve the world, and you need to eat. Essentially, you are wrestling with two competing ideas: “Will this make me money?” vs. “Will this help people?”

If you live and work by the former question, you will make very little progress. There is no way for you to know if your endeavor will generate revenue, which means you will probably wait until you are sure it will work before you act. But if you can’t be sure (and you can’t), you won’t act.

Around and around it goes.

If you are searching for “yes” to the money question, you will feel fear every time you create a new video or go to click on the checkout button of a webhosting platform. You’ll be terrified every time you pick up the phone to make a sales call or approach a new customer in a store.

If you are worried about the profit, you revert to a scarcity mindset:

“I don’t know that this article will make money, so I probably shouldn’t post it.”

“Someone else is already doing something similar; I won’t be different enough to standout and earn an income.”

“What if I spent a little money to make this happen, but I never earn it back? I’ll have wasted it!”

Is that true? What if you didn’t make any money back, but you helped someone by spending it? You gave a gift; it was charity.

You do need to eat, which might mean you need a job while you seek to serve other people. If you work to answer the question, “Will this help people?” you will find that your ideas come naturally. They will be much easier to send out into the world: you won’t hesitate, because there is much less riding on the outcome.

In fact, the outcome is practically harmless. You either end up right where you started, or you make change happen. If you only help one person, then the answer to the question is a resounding “YES!”

I think the secret is faith and the right mindset. The right mindset is seeking to help people because you want to help them, not because you want to profit from them. Ironically, if you help enough people, you will be much closer to turning a profit than the fool who is focused on it.

Seth Godin says it all the time: “Ideas that spread, win.” They do. Helping others spreads, which means it wins. If you help people, they will know who you are. If they know who you are, they will come to you for more help. They will probably tell their friends about you as well. Soon you have an audience, people who trust you because you sought to help them, not profit from them. When people trust you, you win.

Live a life of abundance and give, give, give. Have faith that if you help enough people, the money will come.

And if it never does?

Well…you still helped a lot of people.

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by Nathan Coumbe

2020 vision is great. 2040 vision might be better.

(I had to jump on the bandwagon and write one of these “20/20 vision” posts; I hope you will forgive me.)

I once had 20/20 vision in both eyes; a degenerative disorder in my right eye quickly reduced my vision to around 20/80. With glasses, I am able to see at approximately 20/40.

Speaking metaphorically, my 20/40 vision will probably serve me better than 20/20 ever would. Here’s why:

I could make all sorts of plans for 2020, and if I achieved them, you might consider me quite successful. But how would we truly know?

If I only look to the end of 2020, all that I accomplish this year might take me in the wrong direction. Only by looking further out, to 2040 and beyond, can I truly know if what I accomplish this year will matter long-term.

I have to determine what I want said about me on my 50th birthday, not my 30th. What will be important to me in 20 years? What are my principles and values I wish to live by? What is my mission? What achievements and contributions do I wish to have and make? If I die at 50, what do I want said about me at my funeral?

Having that 2020 vision is great; we should all strive to accomplish extraordinary things this year. Just make sure that you look out far enough, so that what you accomplish this year has meaning in 2040 and beyond.

Happy New Year, all.

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by Nathan Coumbe

Should be vs. what is

You cannot move forward until you accept the reality of your current situation.

Things absolutely should be a certain way. Some people should still be alive.

But they aren’t.

Your current reality dictates what is possible in your future. But that realization equips you with a great power: the power to turn what you think should be into your future reality (to a certain extent. I’m in no way insinuating that you can bring back the dead).

Accept what is, then act accordingly.

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by Nathan Coumbe

Tomorrow is just another Wednesday

It’s New Year’s Eve – which means tomorrow is a new year, a chance to start over again, to accomplish all the goals you set for yourself but failed to achieve in 2019. It’s a chance to make new resolutions and actually keep them this time.

Yeah…right.

Tomorrow is just another Wednesday. New Year’s resolutions rarely work, as most of us know.

Yes, there is something innate within us that seems to see new opportunities at the beginning of every year, but there really isn’t anything special about tomorrow.

Except that tomorrow is another day. If you are lucky enough to wake up breathing tomorrow, you’ve been given a chance. Every day gives you the opportunity to start again, to make promises to yourself and keep them.

So do that – not because tomorrow is New Year’s, but because tomorrow is tomorrow. What is one tiny little thing you want to start doing better, or stop doing altogether?

Make a promise to yourself that you are going to do that one tiny thing. Keep that promise, day in and day out; don’t worry about anything else. Pretty soon you will form a habit. Then do it again. Not next year as a New Year’s resolution, but next week or next month, as a promise to yourself.

Tomorrow is just another Wednesday. Make the most of it.

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by Nathan Coumbe

Don’t wait to have – be!

There is a tendency to see a problem as being outside of oneself. The problem is “over there” or “with that person.” Sadly, there is nothing you can do about “that over there” or your idiot coworker Bob.

If you start to think the problem is ‘out there,’ stop yourself. That thought is the problem.” – Stephen R. Covey

If you wait to have enough time to exercise, you’ll never have it.

If you wait to have a more loving and understanding spouse, he never will be.

If you wait to have an advanced degree before you start trying to teach other people, you will likely fail to ever start teaching.

Instead of waiting to have something that will miraculously fix your problem, be the person who already has it.

If you want to have time to exercise, be the person who blocks out ten minutes three times a week to do a quick strength training session.

If you want a more loving and understanding spouse, be the kind of spouse who loves unconditionally, who listens to understand rather than to respond, criticize, or persuade to your way of thinking.

If you want to teach, be a teacher. Whatever you are currently learning, whether from a book, an online course, or a college curriculum, teach it to someone else. Write a blog post about it; have a conversation with a friend and try to explain the concept to her in a way that makes sense.

If you want to have marketing skills, be a person who spreads the word about something she cares about, someone who gets others involved.

The only way anything will ever change is if we, ourselves, grow. Be the change you want to see in the world, and the change will happen.

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by Nathan Coumbe

A new normal

Adjusting to a new normal is…well, normal.

Most of the time, it is painful, difficult, frustrating, depressing, and hilarious – quite often all at once.

Face the new normal head-on with courage, kindness, and generosity.

It might not work out like you hope, but these qualities will still take you far.

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by Nathan Coumbe

Predictable, predetermined choices

I had a moment of clarity today when I was re-reading a definition of proactive behavior.

“[Proactive behavior means] to choose your responses to various conditions rather than react in predictable or predetermined ways.”

This definition stuck out today because I read it right after finishing my lunch, which I had ordered with absolutely no forethought.

How many times have I walked into a restaurant and placed an order without thinking? How many times have I ordered something because that was what I had always gotten?

My choice of what to eat might be predictable – it’s what I always get – but it certainly isn’t predetermined. So this means I am not making a choice between stimulus and response.

Between stimulus and response is our greatest power–the freedom to choose. – Stephen R. Covey

Stimulus: walk into a restaurant for lunch.

Response: order the thing I always get, usually with less than ideal effects on my health.

I have a moment, in between arriving and ordering, where I can make a conscious decision about what to eat. This means I can choose to add value to my body, or I can choose to indulge in something less than ideal.

This is not a discussion of nutrition – it is a discussion of problem-solving. Think of all the decisions you make automatically each day, then pick one and imagine how you can respond between the stimulus and your automatic response.

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